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News/Cyber & Privacy/Watch: The Impact of the CCPA on Data-Driven Marketing and Business Models
Expert Opinion·Cyber & Privacy Brief

Watch: The Impact of the CCPA on Data-Driven Marketing and Business Models

Come 2020, the California Consumer Privacy Act may significantly impact businesses’ data practices, with new and burdensome compliance obligations such as “sale” opt-out requirements and, in certain circumstances, restrictions on tiered pricing and service levels.

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